New in stock at City Grounds is the God & Famous Dig Deep Tee ($23) and Dig Deep Patch ($4.50). The t-shirt features God & Famous' new motto 'Dig Deep' on the back with a small God & Famous logo hit on the front. For safety and style, the shirt also features a 3m reflective strip for maximum visibility while out riding.

The Dig Deep Patch is fully embroidered with a merrowed border and iron-on backing with the new Dig Deep mantra front and center. This patch is perfect for you bag/backpack or anywhere else you can stick it / sew it.

As always, God & Famous products are available in very limited quanties so act quick if you want to get your hands on this new product!